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Behind the headlines: exploring Gen Alpha’s fascination with skincare
Do we really need to panic about tweens having a beauty routine? The Mix has dug deeper into Gen Alpha's skincare motivations
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The Mix
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Anna McKie
Talking with Mina, DJ & founder of London’s coolest alcohol-free party, Club Soft
A quick Q&A touching on her goals and inspirations (from Shenzhen to Newcastle)
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Will Soer
The Mix Inspiration: The Greatest Night in Pop
Maria Ferrés, partner and global head of operations, shares what a Netflix documentary about the creation of a hit charity single can teach us about…
Curl Communities: a photo essay
A journey of accepting identity
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Diba Jedo
Who’s really right for the job when it comes to research?
The Mix Global’s Jasmine Lo questions whether the right researcher is always who we think it is – and asks if we need to take a fresh look at how we…
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Jasmine Lo
The rise of Edible Escapism
How Gen Z are using food as a form of escapism and expression - and why it matters for brands
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Anna McKie
Liberté, fraternité, luxurité: the failed rise of luxury for all
Luxury brands have opened their world to more people, but are failing to deliver on the experience, writes The Mix Global's Andres Villa
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Andres Villa
Are dating apps stuck in a rut? Here’s how they can evolve
Don’t worry, this isn’t another one of those “the future of dating is AI” articles
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Rachel Ayeh-Datey
Into the arena: how women are staking their claim in Brazilian sports
The legacy of a decree against women's sports still hangs over Brazil, but as Amy Wolstenholme found out on her MixSafari sabbatical, there are many…
Gen Well: how Gen Z can help us get real about women's health
As Gen Z continues to prioritise health and wellness, it’s the perfect opportunity to finally put women’s health at the forefront
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Betul Arik
Out of our comfort zone: embracing the new sabbatical
At The Mix, we value curiosity.
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The Mix
Making magic: what makes a good brand collaboration?
Brand collaborations are hotter than ever, but how do you ensure they’re more than just a gimmick?
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Anna McKie
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